Last Updated: 6 August 2026
2 Smart Girls (Pty) Ltd (registration number 2025/110689/07)
Registered office: 20 Rosebank Road, Rosebank, Johannesburg, Gauteng, 2196
This Privacy Policy explains how 2 Smart Girls (Pty) Ltd (“2 Smart Girls”, “we”, “us”, “our”) collects, uses, protects, and shares your personal information when you visit our website or otherwise interact with us. It is written to comply with the Protection of Personal Information Act 4 of 2013 (“POPIA”) and, where relevant, the Electronic Communications and Transactions Act 25 of 2002 (“ECT Act”). By using our website, you agree to the terms of this Privacy Policy.
2 Smart Girls (Pty) Ltd is the responsible party for the personal information described in this policy.
Our joint Information Officers, appointed in terms of section 55 of POPIA, are:
You can contact our Information Officers at info@2smartgirls.co.za.
We collect information in two ways: information you provide directly, and information collected automatically when you browse the site.
Information you provide. When you contact us, book a strategy call, subscribe to updates, complete a form, or leave a comment, you may share personal details such as your name, email address, phone number, business/establishment name, and any message or property details you include.
Information collected automatically. We use tools such as Google Analytics and Meta Pixel, which may collect:
This helps us understand what content is useful and how to improve the website.
Comments. If you leave a comment, we collect what you submit along with your IP address and browser user agent string, for spam detection. An anonymised, hashed version of your email address may be sent to Gravatar to check if you use that service.
Per the reason we collect it, we use your information to:
We only use your information for the purpose it was collected for, or a purpose you would reasonably expect. We do not sell your personal information.
Voluntary provision. Providing your information (e.g. via our contact or booking forms) is voluntary, but without it we won’t be able to respond to your enquiry or deliver the service you’ve requested.
In line with section 69 of POPIA, we will only send you direct electronic marketing (such as newsletters or promotional emails) if you have opted in to receive it, or where you are an existing client being contacted about our own similar services. You can opt out or withdraw consent at any time, free of charge, by using the “unsubscribe” link in any marketing email or by emailing info@2smartgirls.co.za.
We do not sell your personal information. We only share it where necessary to run our website and deliver our services, including with:
These operators are contractually and/or legally required to keep your information secure and to use it only as we instruct.
Some of the third-party platforms we use (see section 5) may store or process data outside South Africa. Where this happens, we only use providers that apply data protection standards that are comparable to POPIA and the GDPR, in line with section 72 of POPIA.
We take reasonable, appropriate technical and organisational steps to protect your data, including:
Our third-party service providers are also required to maintain appropriate security standards.
We keep your information only for as long as necessary for the purpose it was collected, or as required by law:
Our website uses cookies to support functionality, analyse traffic, and support marketing. Cookies are small files stored on your device that help the site remember preferences and understand how visitors use it.
You can control or disable cookies in your browser settings, though the site may not function fully if essential cookies are disabled. Some cookies are set by third-party tools such as Google Analytics, Google Ads, and Meta Pixel to measure performance and manage marketing.
We sometimes include content such as videos, posts, or interactive tools from other websites. This embedded content behaves as though you visited the external site directly, and those third parties may collect data about you, use cookies, and track your interactions. Their privacy practices are separate from ours — please check their policies if you interact with embedded content.
Our website and services are intended for businesses and individuals aged 18 and over. We do not knowingly collect personal information from children, as defined under POPIA.
Subject to applicable law, you have the right to:
To exercise any of these rights, contact our Information Officers at info@2smartgirls.co.za. We will respond within a reasonable time and in line with POPIA’s requirements.
If you’re not satisfied with how we’ve handled your personal information, you have the right to lodge a complaint with South Africa’s Information Regulator:
The Information Regulator (South Africa)
Website: www.inforegulator.org.za
Complaints: POPIAComplaints@inforegulator.org.za
Our website may contain links to other websites or resources we believe may be helpful. Once you leave our site via a link, we are not responsible for the privacy practices or content of that external website.
We may update this Privacy Policy from time to time to reflect changes in our practices or the law. When we do, we’ll revise the “Last Updated” date at the top of this page. Continuing to use our website after changes are made means you accept the updated policy.
If you have questions about this Privacy Policy or how your information is handled, contact us at:
2 Smart Girls (Pty) Ltd
20 Rosebank Road, Rosebank, Johannesburg, Gauteng, 2196
Email: info@2smartgirls.co.za
Website: www.2smartgirls.co.za